News in the media 

The news clip is the first news reports that was released after the 9/11 attacks occurred. The first thing we see is the interruption of A TV show, it is interrupted to talk about the attack that has just occurred, this signifies that the news is breaking as they interrupt a show for it and it makes the matter appear to be extremely breaking. The interruption of a TV show creates slight history as people will believe that it is extremely sever for something to be interrupted. Also, the fact that they cannot get live footage suggest that it is very sudden and unexpected furthermore making the news more enticing. Another factor that shows the news is extremely shocking and new is the fact that the news reporters have papers on their desks which they are reading from. the fact that the news is from america which is over 4,000 miles away and that the news was also breaking in England reinforces the size of the news it uses the gateway theory, the idea that there is apt of news in England yet this news gets through to being published. When news is believed to be big and current even though its not close to us it gets through to being published because its relevant.

Soap Operas 

Coronation street 

Simon Barlow: Simon is a teenage boy, in the clip he is talking to his mother about his birthday celebrations and the presents he has been given by her. He is being aggressive towards his mother and being unappreciative of the presents she has gotten him. The stereotype that surrounds teenagers that is used in this clip is that teenagers are rude. Here Simon shows common characteristics of the stereotype he insults his mum this reinforces the dominant stereotype that surrounds teens. He is also ungrateful or the presents he has been bought which further enforces the stereotype that teenagers are rude. In this example his rudeness is exaggerated as he is extremely impolite to his mum by insulting her, he also talks in an aggressive aggressive tone with an angry expression on his face which portrays a certain level of rude behaviour. The common stereotype that teenagers are rude has also been seen largely in the news media, news of rude children in school has been seen in newspapers such as the independent where it has been headlined that children in school are antisocial, rude and disobedient.

Leanne Barlow: Leanne is a mother of a teenage boy, in the clip she is talking to her son about his feelings and his birthday celebrations. She is being bossy and protective over her son going out with his friends on his birthday, instead of her. The stereotype that surrounds mothers that is used in this clips is that they are protective and are extremely bossy towards their children. Here Leann reinforces the stereotype by raking control over his plans and not allowing him to spend time with his friends on his birthday. She also grounds him because he does not want to be with her on his. in this example the dominant stereotype that surrounds parents is exaggerated as she does not let him do what he wishes on his birthday.

MY ADVERT FOR VERA WANG ROCK PRINCESS PERFUME 

There are multiple target audiences for the product in my advert, in my opinion it could target a range of different audiences.

Target Audience:The primary target audience for this product is people who's interests are piqued by perfume and smelling nice. It is stereotypically aimed at girls and women. 

It is also aimed at people who enjoy rock music as it is called Rock Princess. It could suggest to obsevers that the perfume is for for a rockstar as I have used the icon that is Queen.
Analysis
i have used this image of Queen's heads as they are well known. It is a celebrity endorsement, the fact that the perfume is in the hands of Freddie Mercury who is the lead singer of the band. the perfume being in the  presence of the band suggest that the band has given their seal of approval and that it is a perfume that they think is worthy therefore people will approve.